# A dynamic market conceptualization for entrepreneurial marketing: the co-creation of opportunities

> Research article (Journal of Strategic Marketing, 2015) · cited 88× · AI/ML

**Wikidata**: [openalex:W786607333](https://www.wikidata.org/wiki/openalex:W786607333)  
**Source**: https://4ort.xyz/entity/a-dynamic-market-conceptualization-for-entrepreneurial-marketing-the-co-creation-of-opportunities
