# A/B testing

> user experience research methodology, consisting of a randomized experiment with at least two variants, denoted as A and B

**Wikidata**: [Q1810071](https://www.wikidata.org/wiki/Q1810071)  
**Wikipedia**: [English](https://en.wikipedia.org/wiki/A/B_testing)  
**Source**: https://4ort.xyz/entity/a-b-testing


## References

1. Freebase Data Dumps. 2013
2. Quora
3. [ab-testing · GitHub Topics · GitHub](https://github.com/topics/ab-testing)