# 1000minds

> Online decision-making and conjoint analysis software company

**Wikidata**: [Q4546002](https://www.wikidata.org/wiki/Q4546002)  
**Wikipedia**: [English](https://en.wikipedia.org/wiki/1000minds)  
**Source**: https://4ort.xyz/entity/1000minds

## Summary

1000minds is a software that was established in 2003[1].

## Summary
1000minds is a New Zealand-based software company that specializes in online decision-making and conjoint analysis. Founded in 2003, the platform provides tools for multiple-criteria decision analysis (MCDA) and market research, utilizing a methodology based on pairwise rankings of alternatives.

## Key Facts
- **Official Name:** 1000minds Limited
- **Inception:** 2003
- **Headquarters:** Dunedin, New Zealand
- **Legal Form:** Private limited company
- **Primary Classifications:** Software company, technology company, business, website
- **Core Industries:** Software development, decision analysis, market research, business and management consultancy
- **Technical Methodology:** Potentially all pairwise rankings of all possible alternatives
- **Primary Applications:** Science, decision-making, conjoint analysis, multiple-criteria decision analysis (MCDA)
- **Official Website:** https://www.1000minds.com (English)
- **Digital Identifiers:** Freebase ID /m/0ndx98w; YouTube Channel ID UCAyrnLAdqltH8ryX3RpVc0w
- **Social Media Handles:** 1ooominds (Twitter), 1000minds (Facebook, Instagram, LinkedIn, YouTube)

## FAQs
### What is the primary function of 1000minds?
1000minds provides a software platform for conjoint analysis and multiple-criteria decision analysis (MCDA). It is used primarily for scientific research, market research, and complex decision-making processes.

### Where is 1000minds located and what is its legal status?
The company is a private limited company headquartered in Dunedin, New Zealand. It has been operating since its inception in 2003.

### How can users contact the company or find its legal policies?
Users can reach the team via email at team@1000minds.com or through their dedicated contact page. The company also maintains public documentation for its privacy policy and terms of service on its official website.

### What methodology does the software use for analysis?
The software is designed to process potentially all pairwise rankings of all possible alternatives to facilitate decision analysis. This approach is applied across various fields, including science and business consultancy.

## Why It Matters
1000minds serves as a specialized tool within the software industry, specifically addressing the needs of decision science and market research. By providing a digital framework for multiple-criteria decision analysis, it enables organizations to navigate complex choices through structured pairwise rankings. As a software company, it represents the modern shift toward intangible, executable products that drive efficiency in sectors like telecommunications, finance, and healthcare. Its long-standing presence since 2003 highlights its role in the evolution of web-based decision-support systems.

## Notable For
- **Methodological Focus:** Specialized in the application of pairwise rankings for all possible alternatives within a decision set.
- **Longevity:** Established in 2003, making it a mature entity in the online decision-making software market.
- **Industry Versatility:** Operates at the intersection of software development, market research, and management consultancy.
- **Global Reach:** While headquartered in Dunedin, New Zealand, it maintains an English-language digital presence accessible globally.

## Body

### Company Overview and Classification
1000minds Limited, often referred to by its short name **1000minds**, is a technology company and business classified as a **software company**. As a software house, its primary activity is **software development**, creating non-tangible, executable components for computers. It is registered as a **private limited company** and has been in operation since its inception in **2003**.

### Core Methodology and Industry Application
The company operates within the **software industry**, specifically targeting **decision analysis**, **market research**, and **business consultancy**. The software is used for:
- **Conjoint Analysis:** A statistical technique used in market research to determine how people value different attributes.
- **Multiple-Criteria Decision Analysis (MCDA):** A sub-discipline of operations research that explicitly evaluates multiple conflicting criteria in decision-making.
- **Scientific Research:** Providing tools for systematic data analysis and ranking.

The technical core of the 1000minds platform involves the use of **potentially all pairwise rankings of all possible alternatives**, a method that allows users to compare options systematically to reach a prioritized conclusion.

### Digital Presence and Infrastructure
1000minds maintains a comprehensive digital footprint to support its global user base. Its primary website, **1000minds.com**, is available in **English** and serves as the hub for its software services. The company provides transparent access to its operational standards through a **privacy policy** and **terms of service** hosted on its domain. 

For communication and community engagement, the company utilizes several platforms:
- **Social Media:** Active accounts on **LinkedIn**, **Facebook**, **Instagram**, and **Twitter** (under the handle **1ooominds**).
- **Multimedia:** A **YouTube channel** (ID: UCAyrnLAdqltH8ryX3RpVc0w) which has been active since September 4, 2020.
- **Contact:** Direct inquiries are handled via a dedicated **contact page** and the email address **team@1000minds.com**.

### The Software Company Context
As a member of the broader software industry, 1000minds shares characteristics with other global software houses. While 1000minds focuses on decision analysis from its base in **New Zealand**, other companies in this sector specialize in different niches, such as **MySQL AB** (databases in Sweden), **Buhl Data Service** (tax software in Germany), and **Kairntech SAS** (AI and Natural Language Processing in France). Like these entities, 1000minds relies on **software developers** as key personnel to design, program, and test its applications. The company’s value is derived from its intellectual property and code, distinguishing it from hardware-centric technology firms.

## References

1. [Source](https://app.companiesoffice.govt.nz/companies/app/ui/pages/companies/1284432)
2. [Source](https://www.1000minds.com)
3. [Source](https://www.business.govt.nz/companies/app/ui/pages/companies/1284432)